Earlier in September, Google began sending mobile-first indexing notices to webmasters of the websites who are using search console. Previously, mostly the sites that were not mobile-friendly were first moved but now, even mobile-friendly sites are being moved. So, now that Google has officially rolled out mobile-first indexing, I am going to explain what is … Read moreMobile-first Indexing: What is it? How does it work? and What to do next?
Everything you want to market, begins with a customer. Do you realize the importance of a single visitor? Current visitors don’t just buy a product/brand which is put in front of them. It takes a detail oriented customer journey, mapped correctly from Awareness-to Education-to Conversion, to convert a prospective customer into a successful buyer. Visitors interact with your brand six times on an average before they become buyers.
Read moreA three step guide to mapping your customer journey from awareness to conversion